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Google Business Profile Post Guidelines For 2025 Checklist

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This is a small but actually very helpful update for small businesses who want to provide their potential customers with more links to their social media profiles. Using the Google business API can allow you to create the functionality to publish Google posts and updates to multiple locations at once. Google Business Profile (former Google My Business) is like managing a social media profile aimed at local businesses to improve search rankings with local SEO and customer reviews. Even with automation, take time to customize posts with local photos, keywords, and event details. It’s important to know how post-ordering works so you can plan updates that stay in front of customers at the right time. Google introduced Posts in 2017 as a AI voice receptionist way for businesses to share real-time update

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There’s no hard and fast rule here—I’d recommend making sure you have one (ideally 2) special offers that are ‘in date’ and valid at any one time. With full visibility of what’s live, what’s scheduled, and what’s expired, GBP Post Scheduler offers you a birds-eye AI voice receptionist view of the Google Posts across your business. GBP Post Scheduler was created with scale in mind; not only can you schedule posts, you can do it for your entire network of locations. Small businesses and those with just a few locations can add Posts via the GBP dashboard on a desktop, or via the NMX. For example, an Event Post should link to that event landing page, an Offer Post should link to that offer’s landing page, and so o